Upside-Down Ads Reveal The Subtlety Of Depression

Singapore-based suicide prevention organisation Samaritans of Singapore recently ran a series of ads which cleverly uses ambigrams to highlight the difficulty in understanding and identifying depression. The print ads feature images showing a positive message.

However, when the ad is inverted, a sadder, more depressing message is revealed.

The advertisement’s tagline “The signs are there if you read them” is printed upside-down so that readers will know to flip the ads over.

It also reinforces the message that it is easy to miss the warning signs of depression.


(via jasonsrustycrowbar)



Norman Reedus Quotes [7/]

My best friend is my cat. I found it in the East Village in some rescue shelter, and it was like just hissing and scratching everything it saw. Now the cat is just a big fluff love ball.

On being told he’s one of the sexiest
“First thing that went through my mind when being told about this people shoot was “Sexy? Man I’m not sexy. How am I gonna pull that off?” And then they told me, “You’re gonna do it with you cat,” and I thought “Good everyone will just be looking at the cat.” So, that’s sort of a bonus.

On how he got his cat
My cat’s named “Eye in the Dark” and when my son was about 5 years old, he said to me “dad, I need a little black kitten…” So I called all over New York City looking for a little black kitten and I found one that was in the East Village that was found in a box in an alley and the guy goes “hey, I have all these other kittens, you don’t want this kitten,” and I go “why?” and he goes “this cat’s never going to love anyone” and I said “I’ll take it!” and now the cat’s just a big fluff love ball.

On how his son named her
At that time I had all black floors and my son couldn’t see it except for its eyes. So I was like “what are you going to name it” and he goes “Eye in the Dark” and I was like “alright, cool”

(via jasonsrustycrowbar)